Financial Associated Press, April 27 (editor Huang Junzhi), according to people familiar with the matterMegabucksbingoApple has resumed talks with OpenAI to use the startup's technology to support some of the new features of iPhone, which will be launched later this year.
The two companies have begun discussing the terms of a possible agreement and how OpenAI's functions will be integrated into Apple's next-generation iPhone operating system, iOS 18, according to people familiar with the matter.
The move marks the resumption of dialogue between the two companies. Apple negotiated a deal with OpenAI earlier this year, but there has been little cooperation since then. The move marks the resumption of dialogue between the two companies. Apple discussed a deal with OpenAI earlier this year, but the two sides don't seem to have really worked together since then.
Meanwhile, Apple is said to be working with Alphabet IncMegabucksbingo. Google, which owns Google, is negotiating to license the latter's Gemini chat robot.
With that in mind, it's not hard to see that Apple hasn't finally decided which company it will work with, and there's no guarantee that an agreement will be reached. The company could eventually reach a deal with both OpenAI and Google, or choose another supplier altogether. It was also reported earlier this year that Apple was in discussions with artificial intelligence startup Anthropic.
The latest news comes a month and a half before Apple's Global developer Conference, where Apple is preparing to launch new artificial intelligence software and services. Apple CEO Tim Cook has promised a major breakthrough in artificial intelligence this year, and the upcoming iOS 18 is seen as one of the important ways to achieve that goal.
According toMegabucksbingoIt is understood that Siri is expected to be one of the beneficiaries of iOS 18 artificial intelligence improvements. Earlier, sources revealed that Apple plans to revolutionize Siri with a large language model to make it the "ultimate virtual assistant." Other media reported that Apple is developing a specific feature to improve the interaction between Siri and information applications, such as allowing Siri to complete sentences and answer complex questions more effectively.
Last year, Mr Cook said he personally used OpenAI's ChatGPT, but "there are a lot of issues that need to be resolved". He promised that the new artificial intelligence function would enter Apple's platform on a "very thoughtful basis".
As the market news spreads: Apple is currently focused on developing miniaturized AI features that do not require a network connection and can run on devices. For the more powerful generative AI, Apple is looking for a "mature" partner.
Some analysts pointed out that relying on partners will help Apple accelerate its entry into the chatbot field and avoid some risks. By outsourcing generative artificial intelligence functions to another company, Mr Cook may reduce the responsibility of his platform.