On the evening of April twenty _ fifthSnowbrosXi Linmen (603008) released its 2023 annual report. During the reporting period, the company achieved a total revenue of 86Snowbros7.8 billion yuan, an increase of 10.71% over the same period last year; net profit of 429 million yuan, an increase of 80.54% over the same period last year; and deduction of non-net profit of 377 million yuan, an increase of 84.18% over the same period last year, and basic earnings per share of 1.11 yuan. According to the announcement, in 2023, the company gradually promoted business actions such as increasing the market share of the existing customer base, actively opening up the sinking market, and deeply digging and updating demand, the strategic effect of channel diversification gradually appeared, and the performance of a number of business sectors improved steadily.

In the retail sector, the company is based on advantages and innovative channels. As the cornerstone of the company's business, the offline retail sector gives full play to the advantages of the original channels, simultaneously opens up new channels such as home improvement and residential areas, strengthens the full-link brand service experience, and continues to lead the industry in terms of growth. The online retail sector strives for steady progress in the midst of steady progress on e-commerce platforms such as Tmall and JD.com, continuously practices high-quality development, focuses on new platforms such as Douyin, anchors hot spots, focuses on efforts, and opens up new paths.

In terms of the international business sector, we are constantly upgrading and seizing opportunities. The international business sector is gradually strengthening, overseas regional business development through customer layering and grading strategy, in-depth dismantling of the company's goals, precise implementation of policies to protect revenue and profits; cross-border e-commerce to maintain the momentum of rapid development, hard practice of internal skills, adhere to the results-oriented, to help promote Linmen independent brand sea strategy. In 2023, the company won the AEO senior certification of Chinese Customs, which will substantially improve the competitive efficiency of Xi Linmen to participate in the international market and provide strong support for increasing international market share.

snowbros| The effect of channel diversification strategy is gradually showing success. In 2023, the net profit deducted from non-profit will increase by 84.18% year-on-year

In terms of hotel business, we continue to develop territory and innovative services. Hotel business sector, as an important commercial channel plate of the company, continues to break through the top60 hotel chain in 2023, and also provides mattress renovation services for cruise ships, optimizing and upgrading business quality.

According to the announcement, during the reporting period, the company's mattress product revenue increased by 23.94% year-on-year, wooden furniture product revenue increased by 27.93%, and online sales revenue increased by 22%. At the same time, revenue from the company's main business in foreign markets increased by 46.49% over the same period last year to 1.667 billion yuan.

Xi Linmen specializes in the design, development, production and sales of high-quality deep sleep products with mattresses as the core, including mattresses, beds, sofas and other supporting guest bedroom furniture. Founded in 1984, the company has decades of professional mattress production experience, and is also the first mattress manufacturer listed in A shares in China. It is in a leading position in the domestic mattress industry, and its production capacity and marketing network layout are in the forefront.

(article source: China Securities News, China Securities Network)